Posted by Joe High
NORFOLK, Va., March 25, 2008—Dominion Enterprises, a leading marketing services company, has announced that two of its automotive businesses, DataOne Software and XIGroup, will form a strategic alliance named DataOne/XIGroup to cross promote their automotive Web development products. continue reading »
April 03 2008 | Announcements | No Comments »
Posted by Joe High
A common decision that car dealers have to make when building a new website is whether or not to display their actual vehicle inventory on their website. The other option is to use a vehicle builder similar to XIGroup’s Build-A-Car tool that allows the consumer to configure any vehicle available from the manufacturer.What is the best choice for your dealership? It is solved with the answer to one question. continue reading »
November 19 2007 | Vehicle Inventory and Best Practices | No Comments »
Posted by Bill Mulcahy
View full article here - http://money.cnn.com/news/newsfeeds/articles/marketwire/0318954.htm
Additional article here - http://www.heraldtribune.com/article/20071024/BUSINESS/710240690
CarBiz Inc. (OTCBB: CBZFF) (”Carbiz”) announced a partnership with XIGroup to provide professional websites to independent automotive dealers. The websites will integrate seamlessly with the CarBiz DMS system, allowing dealers to easily market inventories online and readily update site content, eliminating the need for costly programmers. More than 35 third-party data distribution channels - such as AutoTrader, Cars.com and EBay Motors - are included with the package.
October 23 2007 | Announcements | No Comments »
Posted by Shannon Anoia
Auto Dealer Monthly - Oct 2007
By: Brian Page, General Manager of Dealer Data Services at Dealer Specialties
“To capture the ever-increasing Internet market, it helps to have a thorough understanding of the online car shopping experience. Consumers typically go through five steps before making a final decision about the type of vehicle they want to purchase, including where they plan to purchase it.”
Know the Five Steps Online Shoppers Take (click on link to view full article)
October 23 2007 | Internet Marketing and Best Practices | 1 Comment »
Posted by Shannon Anoia
View full article here - http://www.dealermark.com/index.php?option=com_content&task=view&id=1054&Itemid=0
Dealer Marketing Magazine - July 2007
By: Cameron Healey
XIGroup, a division of Dominion Enterprises, just launched a customer advocate program designed to help its dealer customers get the most out of their Web solutions.
XIGroup has staff members called “customer advocates” that proactively monitor dealer Website usage and other metrics, and then based on these results calls the dealer to offer suggestions, methods for improving results, training tips, and other ways to remain effectively engaged in the Internet marketing process. “One of the biggest challenges in this industry is when dealers make a large investment in tools such as lead generating Websites, inventory management products, or search engine marketing, and then don’t use them or use only a small fraction of the features, thereby never realizing the full potential return on investment,” says Brian Burns, general manager of XIGroup.
October 18 2007 | Customer Support | No Comments »
Posted by Bill Mulcahy
An Internet marketing program is a necessary expense. These days, most dealers understand that to stay competitive and draw new customers into the showroom, they must invest in a web site, search engine optimization, and inventory management tools.
Yet all too often, with months of implementation, dealers get frustrated because they are not seeing the return on investment they had anticipated. In these cases, it’s easy to blame the product or vendor. It’s not uncommon for dealers to approach XIGroup , unhappy with the relationship that they had with a previous web solutions provider.
October 18 2007 | Best Practices | 3 Comments »
Posted by Bill Mulcahy
View full article here - http://www.dealer-magazine.com/index.asp?article=1573
By Bill Mulcahy, Sales Manager
In the new world of Internet marketing, one of the most challenging aspects for many dealers to embrace is the huge paradigm shift from traditional advertising campaigns to the ever-changing requirements of effectively selling cars on the web. continue reading »
October 09 2007 | Internet Marketing | 2 Comments »